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About Scam Ready ASEAN

A regional programme led by the ASEAN Foundation with support from Google.org, running in 11 countries from 2025 to 2027.

Led by
ASEAN Foundation
Funded by
Google.org
Timeline
2025–2027

11 member states

Programme overview

  • Learn
  • Play
  • Protect one another
The shared message: Learn, Play, and Protect One Another.
Illustration: grandparents, parents and grandchildren learning together on a tablet, playing a game on a phone and standing side by side in front of a large shield

Scam Ready ASEAN is a regional non-profit programme led by the ASEAN Foundation with support from Google.org, running in 11 Southeast Asian countries from 2025 to 2027.

Working towards a safer, healthier digital environment, the programme raises awareness and builds the knowledge and skills people need to recognise, avoid and respond to online scams as they grow ever more varied and sophisticated.

As a community initiative, Scam Ready ASEAN is completely free for everyone who takes part. From training courses to community sessions in local areas, the programme aims to bring digital safety knowledge and skills to as many people as possible, whatever their age, occupation or income.

The spirit of the programme: Brings Communities Together to Outsmart Scams, so that people can stay one step ahead of scammers’ tricks together.

Scam Ready ASEAN in Viet Nam

In Viet Nam, Chống Lừa Đảo Social Enterprise Co., Ltd. is one of the programme’s implementing partners, working nationwide from 2026 to 2027.

The network brings together 90 Master Trainers (lead trainers) and 8 ASEAN Digital GrandPals (digital friends to grandparents), who run training and share what they know with their communities.

2026–2027 target

  1. 25,000learners

    equipped with the knowledge and skills to prevent and counter online scams

  2. 90Master Trainers

    lead trainers across the country

  3. 8GrandPals Ambassadors

    ASEAN Digital GrandPals, digital friends to grandparents

  4. 900community sessions

    on preventing and countering scams, held in local communities

5 core modules

Developed by the ASEAN Foundation with the Internet Society and the Global Cyber Alliance, and adapted to each group of learners.

  1. Module 1: Understand

    Understand how online scams work, and why.

  2. Module 2: Recognise

    Change everyday habits to spot the signs of a scam early.

  3. Module 3: Prevent

    Reduce risk with habits that verify and keep accounts secure.

  4. Module 4: Respond & Report

    Act fast, get help and report to the right place when something goes wrong.

  5. Module 5: Support

    Stand by the people affected and build a resilient community.

Region-wide targets

Viet Nam is one of 11 countries in the network. These are the targets Scam Ready ASEAN is working towards across Southeast Asia by 2027.

  • Target

    3,000,000

    people

    reached through learning activities, communications and the interactive game Be Scam Ready.

  • Target

    2,000

    Master Trainers

    running in-depth training sessions in their communities.

  • Target

    550,000+

    learners

    given in-depth training on preventing and countering scams.

  • Target

    20

    local organisations

    delivering the programme together across 11 countries.

  • Target

    6+3

    dialogue forums

    at national and regional level, connecting governments, businesses and communities.

  • Target

    US$5M

    from Google.org

    funding the programme across the region.

The programme’s journey

The key milestones, from the programme’s announcement to the first steps of the network in Viet Nam.

  1. Google.org announces US$5 million in funding

    The grant to the ASEAN Foundation was announced at the Global Anti-Scam Summit Asia in Singapore.

  2. ASEAN welcomes its 11th member

    Timor-Leste officially became the 11th member of ASEAN. Scam Ready ASEAN reaches out to communities in all 11 member states.

  3. Presented at the 6th ASEAN Digital Ministers’ Meeting

    The ASEAN Foundation and Google.org presented Scam Ready ASEAN to delegates at the 6th ASEAN Digital Ministers’ Meeting, held in Viet Nam.

    Delegates pose for a group photo at the Google exhibition booth during the 6th ASEAN Digital Ministers’ Meeting in Viet Nam
  4. The ASEAN Foundation joins the Global Anti-Scam Alliance

    The ASEAN Foundation announced that it had become a member of the Global Anti-Scam Alliance (GASA), an international network for preventing and countering scams.

  5. Official launch in Kuala Lumpur

    Scam Ready ASEAN officially launched at the Online Safety Dialogue 2026 in Kuala Lumpur, Malaysia, alongside a regional consultation on shared priorities for action.

    Delegates light up the Scam Ready ASEAN logo together at the programme launch in Kuala Lumpur
  6. Chống Lừa Đảo joins the programme in Viet Nam

    Chống Lừa Đảo Social Enterprise Co., Ltd. officially became one of the programme’s implementing partners in Viet Nam.

  7. Reaching communities nationwideTarget

    Master Trainers and GrandPals Ambassadors run community sessions, bringing online scam prevention to people across the North, Centre and South of Viet Nam.

Working together

  • ASEAN Foundation

    Lead organisation

    The ASEAN Foundation coordinates the programme, develops its materials and connects activities across the region.

  • Google.org

    Funder

    Google.org is providing US$5 million for the programme and the educational game Be Scam Ready.

  • Chống Lừa Đảo

    Implementing partner in Viet Nam

    Chống Lừa Đảo is one of the implementing partners, building the network of Master Trainers and GrandPals Ambassadors.

Find your role in the network

The responsibilities, journey and materials for each role.